THE GOLDEN RULE® - RETINOID/RETINOL SERUM
THE GOLDEN RULE® - RETINOID/RETINOL SERUM
THE GOLDEN RULE® - RETINOID/RETINOL SERUM
THE GOLDEN RULE® - RETINOID/RETINOL SERUM
THE GOLDEN RULE® - RETINOID/RETINOL SERUM
THE GOLDEN RULE® - RETINOID/RETINOL SERUM
THE GOLDEN RULE® - RETINOID/RETINOL SERUM
THE GOLDEN RULE® - RETINOID/RETINOL SERUM
THE GOLDEN RULE® - RETINOID/RETINOL SERUM THE GOLDEN RULE® - RETINOID/RETINOL SERUM THE GOLDEN RULE® - RETINOID/RETINOL SERUM THE GOLDEN RULE® - RETINOID/RETINOL SERUM THE GOLDEN RULE® - RETINOID/RETINOL SERUM THE GOLDEN RULE® - RETINOID/RETINOL SERUM THE GOLDEN RULE® - RETINOID/RETINOL SERUM THE GOLDEN RULE® - RETINOID/RETINOL SERUM THE GOLDEN RULE® - RETINOID/RETINOL SERUM THE GOLDEN RULE® - RETINOID/RETINOL SERUM

THE GOLDEN RULE® - RETINOID/RETINOL SERUM

$85.00

NEXT GENERATION RETINOID SERUM

RETEXTURIZE • RENEW • ILLUMINATE

The Gold Standard in aesthetic skincare, our retinoid improves the appearance of fine lines, wrinkles and skin’s overall texture and tone while imparting a golden glow while you sleep. Traditional retinoids can be irritating, but ours is specially formulated to deliver the same high potency results while being well tolerated in most users.    

50 ml / 1.7 fl oz


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KEY INGREDIENTS
THE ROUTEINE
NURSE NANCY NUGGETS

KEY INGREDIENTS

NIGHTTIME TARGETED HIGH-POTENCY ACTIVES

  • High Performance Retinoid
  • Award-Winning Soothing Truffle Extract
  • Skin Barrier Renewal Accelerator
  • Skin Comforting Oat Derivative
  • Real Gold

NURSE NANCYTM COMPLEX

A Nurse-powered, proprietary cocktail of tried and true ingredients your skin needs in abundance to promote daily skin health.

HAPPY PHOSPHOLIPIDS

This unique, phospholipid base is clinically-proven to boost mood and happiness while providing skin identical hydration and moisturizing benefits.

VIEW ALL INGREDIENTS

THE ROUTEINE

Use every evening

Apply to face, neck, décolleté and hands

Allow to fully absorb

Follow with THE EVERYTHING NIGHT®

Do random acts of kindness for a better world and a happier you!

NURSE NANCY NUGGETS

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Customer Reviews

Based on 80 reviews
94%
(75)
4%
(3)
3%
(2)
0%
(0)
0%
(0)
S
Sandra Nelson
Great product

I stopped using The Route Beauty products for a short time and used something less expensive and then came back to Route Beauty when products were on sale. I noticed a big difference in my skin when I started using Route Beauty again. I really love their products. Plus, I don’t have any sensitivity problems with their products.

M
Missy Will
The best !!!

I always look so young when I use this mask before going out into the world !

L
Laurie S.
Life changing!

I never new how much I needed a Retinoid and after trying this, I can say I will never not use it. I struggle with eye bags and less-than-glowing skin, and I saw the difference within days of starting to use this. I wash my face every night and apply this first, followed by eye cream and moisturizer. I wake up in the morning and can visibly see the work it did on my face overnight. I am so impressed by everything I have purchased from The Route.

T
Theresa Kemerer
Retinol

Doesn’t sting goes on smooth face feels softer

F
Francesca
The First Retinol I Have Ever Tried

I came late to really taking care of my skin. When I started using all the products in The Route Beauty “Routeine,” I started seeing brighter skin within a couple of weeks. I really love the way my skin felt using these products. But I was really happy that the Golden Rule did not irritate my skin. Since I had never used a retinol before, I know that the Golden Rule is really helping my skin look and feel great.

123

WE LOVE USING THIS WITH

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KEY INGREDIENTS

NIGHTTIME TARGETED HIGH-POTENCY ACTIVES

  • High Performance Retinoid
  • Award-Winning Soothing Truffle Extract
  • Skin Barrier Renewal Accelerator
  • Skin Comforting Oat Derivative
  • Real Gold

NURSE NANCYTM COMPLEX

A Nurse-powered, proprietary cocktail of tried and true ingredients your skin needs in abundance to promote daily skin health.

HAPPY PHOSPHOLIPIDS

This unique, phospholipid base is clinically-proven to boost mood and happiness while providing skin identical hydration and moisturizing benefits.

VIEW ALL INGREDIENTS

NURSE NANCY NUGGETS

Use every evening

Apply to face, neck, décolleté and hands

Allow to fully absorb

Follow with THE EVERYTHING NIGHT® nighttime moisturizer

Do random acts of kindness for a better world and a happier you!

NURSE NANCY NUGGETS
KEY INGREDIENTS

NIGHTTIME TARGETED HIGH-POTENCY ACTIVES

  • High Performance Retinoid
  • Award-Winning Soothing Truffle Extract
  • Skin Barrier Renewal Accelerator
  • Skin Comforting Oat Derivative
  • Real Gold

NURSE NANCYTM COMPLEX

A Nurse-powered, proprietary cocktail of tried and true ingredients your skin needs in abundance to promote daily skin health.

HAPPY PHOSPHOLIPIDS

This unique, phospholipid base is clinically-proven to boost mood and happiness while providing skin identical hydration and moisturizing benefits.

VIEW ALL INGREDIENTS

THE ROUTEINE

Use every evening

Apply to face, neck, décolleté and hands

Allow to fully absorb

Follow with THE EVERYTHING NIGHT™

Do random acts of kindness for a better world and a happier you!

KEY INGREDIENTS

NIGHTTIME TARGETED HIGH-POTENCY ACTIVES

  • High Performance Retinoid
  • Award-Winning Soothing Truffle Extract
  • Skin Barrier Renewal Accelerator
  • Skin Comforting Oat Derivative
  • Real Gold

NURSE NANCYTM COMPLEX

A Nurse-powered, proprietary cocktail of tried and true ingredients your skin needs in abundance to promote daily skin health.

HAPPY PHOSPHOLIPIDS

This unique, phospholipid base is clinically-proven to boost mood and happiness while providing skin identical hydration and moisturizing benefits.

VIEW ALL INGREDIENTS

THE ROUTEINE

Use every evening

Apply to face, neck, décolleté and hands

Allow to fully absorb

Follow with THE EVERYTHING NIGHT™

Do random acts of kindness for a better world and a happier you!